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Features

From the first Meta ad click to the final booking — see everything GrowusCRM does under the hood.

Meta-native integrations pull every enquiry into one place the moment it happens.

Lead Management

Leads are captured the second they arrive, deduplicated across channels, scored automatically and assigned to the right salesperson — so nothing slips through and nobody chases the same buyer twice.

Real-time Notifications

Instant push and in-app alerts for new leads, replies and stage changes — because in real estate, the first developer to call wins.

Stages, scoring and site visits — designed around how real estate actually sells.

Sales Pipeline

Customise stages to match how your projects actually sell. See every deal's value, age and next action at a glance, and move buyers forward with a single drag.

Workflows and AI keep every lead moving without your team lifting a finger.

AI Automation

Let AI handle first response and qualification so your team spends time on buyers who are ready — not on copy-pasting the same message forty times a day.

Smart Follow-ups

Set follow-up cadences once. GrowusCRM schedules the calls, sends the WhatsApp templates and escalates when a hot lead goes quiet.

Workflow Automation

Build automations with a visual canvas: triggers, conditions and actions across WhatsApp, email and tasks. No code, no Zapier tax.

Live analytics and fine-grained roles for developers, brokerages and partners.

Team Collaboration

Fine-grained roles and permissions for developers, brokers and channel partners — everyone sees exactly what they should, and nothing they shouldn't.

Analytics

Know your cost per site visit by channel, your team's speed-to-lead and which projects are converting — in real time, on one dashboard.

Meta integrations in depth

WhatsApp Cloud API

Every WhatsApp conversation, in your CRM — not on someone's phone

Official WhatsApp Cloud API, built in. Your team replies from a shared inbox, every message logs to the lead's timeline, and templates and campaigns go out at scale.

  • Two-way shared inbox with assignment and internal notes
  • Approved templates, broadcast campaigns and rich media
  • Every chat auto-logged against the lead — nothing lost when staff leave
Facebook Lead Ads

Ad click to CRM in under a second. No CSVs. No Zapier.

Real-time Meta webhooks push every lead form straight into your pipeline — deduplicated, scored and assigned before your competitor has even opened Ads Manager.

  • Instant sync from every campaign, ad set and form
  • Automatic dedupe across portals, ads and walk-ins
  • Auto-assignment rules with a WhatsApp intro on arrival
Instagram Messaging

Turn Instagram DMs into pipeline, not screenshots

Reels bring the buyers; GrowusCRM keeps them. Every DM and story reply becomes a tracked lead in the same pipeline as your Facebook and WhatsApp enquiries.

  • DMs and story replies captured as leads automatically
  • Reply from the CRM — full context, full history
  • One pipeline across Instagram, Facebook and WhatsApp

Your next buyer just clicked an ad. Be first to reply.

Join the real estate teams closing faster with GrowusCRM — live in days, not months.